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Social marketing : main principles, tools & theoretical models (public health, • andreasen a. r. (2005), social marketing in the. Social marketing and public health: theory and practice gives an international focus on social marketing. it covers both theory and practice,. Social marketing and public health: theory and practice gives an international focus on social marketing. it covers both theory and practice, frames social marketing.

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On social marketing and social change: sexual health

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Social marketing applications in public health features of social marketing exchange theory consumer social marketing applications in public. Social marketing for public health this paper examines the uses of social marketing to advance public health. keting is rooted in exchange theory,. Social marketing and public health: theory and practice: 9780199550692: medicine & health science books @ amazon.com.

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