social marketing history
Social and societal marketing presented by :1st.year mba students 2013-14. ganga rajesh biru global institute of management, bbsr. Social networking didn't start with facebook. we examine the history of social networking, from bbses and friendster to diaspora and beyond.. Written by winthrop morgan the following definition is endorsed by the boards of the international social marketing association, european social marketing.
To date, a great deal of writing on the evolution of social marketing has focused almost exclusively on describing its historical link to commercial marketing. this. Social media has been with us four decades. the history of social media is credited mostly to the last decade with social networking sites such as facebook. Social media marketing is the use of social media platforms and websites to promote a product or service. most of these social media platforms have their own built-in.
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